Chiropractors:Are your practice building efforts not bringing in the income you need? You can become a better practice builder.
If your collections are decreasing even though you seem to be working more, if new patients and returning patients seem to be harder to get, you have come to the right place.
You can be a better practice marketer and manager and build your practice to full capacity - without sacrificing your integrity.
If you're stuck or struggling trying to take your practice to the next level, you're not alone. Chiropractors are trained and focused on providing the best in patient care but get bogged down with marketing and management because it's not their area of expertise.
Also, times have changed. It is harder than it used to be. No question about it. The old paradigm of practice success has given way to a one that has to be faster and smarter to cope with today’s merciless and unforgiving health care business environment.
You need to apply the "Eight Essential Systems" of a business practice.
The New Practice Success Paradigm has 8 Essential Systems.
Marketing Management System. Hit and miss, now and then marketing with ads with bolts of lighting pointing to the low back result in a roller coaster practice. Marketing needs to be consistent, recurring, and continuous.
Leadership System. You can’t sleep walk through your day. Today, you have to have a higher purpose that enlivens you and your team each day.
Front Desk System. Most doctors can’t imagine what the impact of a truly effective front desk can have on a practice, but the New Front Desk System can drive your practice upwards.
Billing and Collections System – Patient Accounts. More than just an 8am – 4pm job, this position works with your patients and 3rd parties for a result that gets the patient through their treatment program with maximum payments made.
Case Management System. An overlooked function, excellent case management drives all patients through their treatment program to wellness, and becoming lifetime members of your clinic.
Clinical System. We are in a new era of health care. Good clinical requires more than it used to. We have identified key elements that you can use to drive your practice as a doctor.
Sound Business System. Good financial controls ensure getting an ROI on all business expenses, as well as savings, debt reduction, investments, and sensible overhead.
Management System. The new paradigm for practice success rests upon the synchronicity of teamwork. Synergy. Through a process of continuous improvement called the 3-Goals Practice Development Process, your procedures and team are constantly improving to provide better service and more service. This is a process that converts your practice into a self-sustaining health care business.
Petty, Michel & Associates has been helping chiropractors since 1988develop and grow their practices into thriving businesses.
We are now the number one on site practice development company exclusively for chiropractors in the world. With our services and tools, you'll be able to go from someone who is frustrated with trying to grow your practice to someone who finally has achieved their goals of a more profitable, self-sustaining chiropractic health care business.
At a recent seminar, Ms. Phyllis Frase, a Parker Team Teacher gives a short interview about our services.
Where do you start?
More patients. This is the first of the 8 Essential Systems in the new model of practice success. Better marketing and marketing management helps create more patient visits and establishes your position in the market place as a dominant leader. Regardless of all other factors in your business, effective marketing guarantees abundance.
So, start here. Order our 38 page Marketing Plan and Installation Manual for the Marketing Manager System.
It is offered at no charge.
Just follow the links below to get free information on our Marketing Manager System, and before long, you will be generating more patient visits systematically, with less struggle and stress.
Ed Petty and Dave Michel, Petty Michel & Associates
