|
|
 |
Ed Petty
Petty,
Michel & Associates
P.O.Box 170882
Whitefish Bay, WI 53217
March,
2010
Dear Doctor and Fellow Entrepreneur:
One
question for you, loud and clear:
Who
else wants to increase their business 10 - 20% in 2010?
There is no reason why you can't do that
and more.
Many doctors who attended our seminars in 2009, in the
midst of the Great Recession, did just that.
We have had many
glowing responses since we launched our first boot camp in Minneapolis
two years ago. We have taken it to Milwaukee, Chicago, and Boston where
we received a standing last year.
One doctor from
Boston wrote us: “I’m fired up. Loved the info on the 3-Goals concept
and managing management and organization. Best seminar I have ever been to.”
What makes these seminars different is their
orientation: implementation. Designed by Petty, Michel and Associates,
who have spent every week (aside from the occasional vacation) in
different doctors offices since 1988, they are based upon the concept of
practical application.
DOES IT WORK, WILL IT WORK FOR YOU, AND
WILL YOU AND YOUR TEAM DO IT?
These are the tough questions and
require and honest response if we are to be true to the chiropractic
profession.
How many seminars have you been to, got excited,
even bought the binders and books and came back to the office only to
find that, two weeks later, everything was just the same?
We are
not really a seminar company. We are managers and doctors that DO, not
just talk. And we have decades of experience.
Last year, we had 4
special break out sessions for you you and your staff. We gave you
lots of tools and the inspiration and directions to implement them.
This
year... you will get much more. More tools, more speakers, more classes
for fast and better results.
In all, we will be presenting 11
different classes over a 9 hour period. All in one day. High intensity
training at its best.
“I
don’t know what you guys did, but we are on fire..!”
Here is what you
get:
- 3-Goals and the Practice Development Process for Constant Improvement
- Reclaiming the Joy Of Practice: Simple Keys to Turning Your Practice ON
- Five Powerful Approaches That Can Help Generate NP’s (Part 1)
- Five Powerful Approaches That Can Help Generate NP’s (Part 2)
- Round Table – “The Pit” designed for the Doctors
- Round Table – “Fire Up” designed for the CA's
- Creating Lifetime Patients with Awesome Financial Agreements
- Three sample Patient Post Report demonstration
- Your Higher Purpose
Some details:
The 21st Century Practice. You will learn about the 3-Goals and
the Practice Development Process. This is a new practice
building process that methodically grows your business over the long
term to its full capacity. You and your staff will learn simple
procedures to grow and improve all aspects of your clinic.
Creating Lifetime Patients. Starting
the New and Reactivated Patient on their Treatment Program.
Essential training for all doctors.
A wonderful opportunity to review, analyze, and refine your own patient
procedures.
- Consultation
- Exam/X-Ray
- Report of findings
- Adjustment 1
- Adjustment 2
- Care Class
- Table Talk
Expert Training for the Chiropractic Assistant - Ms.
Phyllis Frase.
Essential training for
anyone working on or near the front desk. Training on how
to effectively process:
- Prospective new patients
- New patients
- Existing patients
- Collecting fees
- Advanced
scheduling
- Unsticking and speeding
up patient flow
- Generating referrals
- Providing extra-ordinary service
- Creating
a fully scheduled day
Five Powerful Approaches That Can Help Generate NP’s with Mr. Ed Petty.
A MUST for your marketing
coordinator. If you do not have someone delegated as your marketing
coordinator, do so and have them get this training. Great for doctor
owners and especially associate doctors, and all staff involved with
marketing. NOTE: Fast paced.
- Marketing Management for consistent and recurring promotions
- Internal recurring procedures
- Internal
special promotions
- External recurring
procedures
- External special promotions
- Community Services - screenings that work, "lunch and learns"
- Setting up lectures
- New patient
lectures
- Improving retention
- Setting up your own
internal marketing dept. that produces
- Easy steps to improve your internet marketing
- Invisible marketing
Patient
Finances: Billing, Collections and Patients Accounts with Mr.
Dave Michel.
Essential training for anyone
working with patient finances or in your Billing and Collections Dept.
- Setting up 1st financial
agreement with patient
- Different types of
payment plans
- Follow up financial
agreements with patients
- Setting up office
payment policies
- What is legal and not:
HIPAA, MEDICARE, etc.
- How to handle claims
adjusters and denials. Different types of cases.
- Accounts Receivable management
OUR FACULTY
Tom
Potisk, D.C.
Dr. Tom has successfully run a
group practice for 25 year and was voted Chiropractor of the Year in
2007 for Wisconsin.
He is being
called the “down-to-earth” doctor because of his family oriented country
lifestyle and his simplistic, practical, and easy to implement health
advice. He is a graduate of Palmer College of Chiropractic. He has
hundreds of hours of post graduate training and is certified in
nutritional counseling and wellness. More
on Dr. Potisk
 |
| J Peter Heffernan, D.C. |
J Peter Heffernan, D.C., DPhCS
Dr. Heffernan has been in practice in Waukesha, WI since 1975. For most of this time, he has operated a multi-doctor clinic. In his own words: "Private practice in Waukesha, 1975 to present. . . Upon graduation from Logan College of Chiropractic my wife Roseanne and I moved to Waukesha, Wisconsin with our one year old son, P.J. We opened the Bluemound Chiropractic Life Center on January 15th, 1976. The practice grew to 100 patient visits per day within one year. Over the next several years an associate was added and the practice grew to 500 visits per week. The practice became a Renaissance based practice in 1978 when new patients were accepted only after attending pre-care classes. The practice began to start 100 new patients per month from direct referrals and we quickly reached capacity. The practice has sustained itself as a non-advertising, direct referral, family based, non-therapy practice for 34 years. Currently the practice is called Heffernan Chiropractic Clinic. We have four full time chiropractors. The practice integrates segmental specific chiropractic adjustments delivered using the X.Y,Z coordinate system. Adjustments are integrated with rehabilitative spinal exercises, theraball exercises, and yoga classes.
Renaissance Seminar Instructor, 1979-1981
Board Member, Wisconsin Chiropractic Association Board of Directors, 1994-2001
Executive Director of Applied Spinal Biomechanical Engineering (A.S.B.E), 1986-1991
Prior to resigning this post, A.S.B.E. was being taught by seven instructors in over 60 seminar locations per year. My commitment was 20 weekends per year coupled with the management and maintenance of a full-time practice
Life Force Doctor, Recruitment program, Life University, 2009
More on Dr. Heffernan.
Phyllis Frase
Ms.
Phyllis Frase is one of the foremost C.A. trainers in the country, and
has been a team teacher for Parker Seminars since 1998. She speaks
regularly for many state associations and chiropractic colleges. She is
now a qualified PM&A consultant.More on Phyllis
Frase.
 
Mr. Dave Michel and Mr. Ed
Petty
Dave and Ed
are celebrating 21 years of partnership in helping chiropractors grow
their businesses. Dave and Ed built the longest standing consultancy of
its type in the U.S., specializing in on site services and customized
practice building programs. With clients around the country, each week
they are in doctor’s office’s working on practice development projects.
From start-ups to group practices and multi-state clinic corporations,
they have gotten results and continue to do so.
More on Dave and Ed.
SEMINAR DATES AND LOCATIONS
Minneapolis, MN - Thursday, April 22, 8:30 to 5
Crowne Plaza Hotel
2700
Pilot Knob Road
Eagan, MN 55121 (800) 593-5708, (651) 454-
3434
(Close to Minneapolis St. Paul Intl. Airport
(MSP) and the Mall of
America)
LINK
Milwaukee, WI - Thursday, May 20,
8:30 - 5
Best Western Midway Hotel - Brookfield
1005 S. Moorland
Road
Brookfield, WI 53005
Phone: 262/786-9540
Web Site:
Link
Boston, MA - Thursday, September 23, 8:30 to 5
Crowne Plaza Boston Hotel - Natick
1360 Worcester Street • Natick, MA 01760
Phone: (508) 653-8800 • Fax: (508) 653-1708
Web Site: Link
Chicago, IL- Saturday, October 16, 8:30 to 5
Crowne
Plaza Hotel
Glen Ellyn-Lombard
1250 Roosevelt Road
Glen Ellyn,
Il 60137
Book Hotel Reservation
Web Site: Link
or call:1 (877) 227-6963
Hotel
Front Desk: 1-630-6296000
FEE
3 Goals Seminar- $395 at the door - $195 in advance.(received by Sept 16th)
If you have been a client
of PM&A before, or attended one of our seminars before, your fee is
50%. Also, bring a guest and they pay 50%.
Active Clients, as always are FREE
REGISTER HERE BY Using our confidential fax back
Registration Form.
Fee includes
all staff and associates for one office.
.......to see what happened at our last 3
Goals Chiropractic Seminar, go
here
and here.
Here
are some more comments from our last seminar:
“I don’t know
what you guys did, but we are on fire! Heather loved Phyllis and sold
THREE PREPAYS this morning!” “We had two new patients come in with a
guest. All three became new patients, prepaid, and left with full
appointments. I ended up with an additional 96 visits scheduled”.
“Dr.
Peter was fabulous. - VERY INSPIRING.” – Dr. B
“The information
was inspiring, and gave me a renewed sense of life and energy. My
ability for patient education, consultations, ROFs, workshops, and
creating healthier patients has all improved.”
“Seminar was so
good, just wanted more of it.” – C.A.
“Hi Phyllis! I just wanted
to write a quick email to say great seminar i really enjoyed myself and
it looks like you got my new CA all pumped up. She seemed very inspired
when i left her. Also tell Ed I REALLY enjoyed his session and was so
motivated i came right back to the office, booked 2 new referral
patients AND set up a workshop and a Screening!”- Gina
“Learned
new procedures for financial consultations. The information was
EXTREMELY useful.”
“I learned about the individual departments in
our office, learning what areas are strong and what are weak and what
to do to make them better. I liked seeing our staff/team members gain
knowledge to bring back to the office.” Dr. A
“Liked the
information on consultation and report of findings. Dr. Peter gave us
tools to use in office. All pieces of the puzzle are coming together.”
Dr. D
“I learned how to become the doctor’s support
system, handle the new patient, cluster book, recall, and learning that I
have the power to lead the patients instead of the patient leading me.”
---------------
© Copyright 2008 by PMAWorks.com
Top of Page
|
|
|
